Who do we think we are?
Hey guys! My name is Emma Fitzgerald and I am the face behind the screen! I am the marketer, and social media manager/ content creator for Downtown N.O.S. I have lived here all my life and wouldn’t have it any other way. The friendships and memories I have made here will stay with me for the rest of my life. I love this brand because we are all about bringing everyone together, from the different places North of Smokey. I am so excited to continue this journey with James and the brand, and to see where this road will take us. Thank you everyone for your support and love. I look forward to sharing more with you soon!
Hey everyone! My name is James Nicholson and I am the creator of Downtown N.O.S. As a child I spent my summers in Sugar Loaf with my family and made many friends and memories. This was the start of my love for the community we live in and the people of North of Smokey. I now live here full time and wanted to bring something to the community that brings the towns of North of Smokey together while also sharing my love and affection for this beautiful place. Downtown N.O.S is a brand to wear proudly with your friends and family and represent what we are all about! I want to thank everyone for their continued support throughout this journey!
“Hi, I’m Olivia—aka Liv. I’ve called North of Smokey home for a decade now. By day, I work at Riverside Resources XTR in Dingwall, where we proudly sell Downtown NOS merch. When I’m not there, you’ll find me brainstorming with James or enjoying the outdoors. Our Downtown NOS brand is something truly special, just like our slice of heaven up here. Swing by XTR to check out the merch or join our Downtown NOS family online!”